T.Y.B.COM PRELIMINARY EXAMINATION EXPORT MARKETING

OMTEX CLASSES

T.Y.B.COM  PRELIMINARY EXAMINATION

EXPORT MARKETING

MARKS:   60

TIME:        2 HOURS

NOTE; (1)     All questions are compulsory

           (2)     Figures to the right indicate full marks

                                                                            

1.       Answer any ONE of the following:   15

          (a)  Elaborate on the need for exports for a nation as well as a business.

          (b)  Give an account of the Tariff and Non-Tariff barriers in international trade.

2.     Answer any TWO of the following: 15

          (a)   Enumerate and explain in short the steps in the development of a new product.

          (b)   Briefly explain the highlights of the FTP 2009-14.

          (c)   Calculate the FOB Price that an exporter can quote  given the following data:

                  Ex-Factory Cost: Rs. 1,50,000,            Packing Cost: Rs. 20,000,

                  Transportation  Cost: Rs. 10,000,      Contribution to Profit: 10% FOB Cost,  

                  DBK: 10% FOB Price.         $1=Rs 50

3.      Answer any TWO of the following:  15

         (a)    Who are the parties involved in a Letter of Credit? Explain.

         (b)    Briefly list and explain the main documents used in export trade.

         (c)    Elaborate on any two incentives offered to the exporter.

 

4.      (a)   Choose the appropriate answer15

                 (1) The largest item in India’s export trade.  (Agriculture,  Ores & Minerals,

                       Manufactured items)

                 (2) A member of ASEAN (China,  Brunei,  Australia)

                 (3) Pricing of MNC’s products from parent company to subsidary.(Marginal

                       Cost Pricing,  Skimming Pricing,  Transfer Pricing)

                 (4) Then No.1 Importer of Indian goods. (UK,  UAE,  USA)

                 (5) Another term for Packing credit (Deferred Credit,  Pre-shipment finance,

                       Forfaiting)

          (b)   Give the full form of the following abbreviations:

                  (1) APEDA

                  (2) FEMA

                  (3) GSTP

                  (4) DGFT

                  (5) ITPO

          (c)    Match the following:

(1) Sunrise Exports	(A) Fund for developing and diversifying exports
(2) EIC	(B) Monitoring Quality Control
(3) Negative List	(C) Treated as exports for government benefits
(4) Deemed Exports	(D) New product with a growing overseas demand
(5) MDA	(E) Prohibited, Restricted, Banned items.
	(F) Exports not in physical form like software.

SECTION II

6.        (a)  What is the role of the HR Manager in today’s changing environment? 10                                               

                                                                            OR

           (b)   Briefly describe the Selection procedure of employees.

7.        (a)    Elaborate on the methods of Training and Development used today.   10

                                                                   OR

           (b)    What are the various techniques of Performance Appraisal?

8.        (a)     Give an account of the various styles of Leadership.  10

                                                                     OR

           (b)      Explain McGregor’s Theory X and Theory Y.

9.        (a)      What is Human Resource Accounting? What are its advantages and                limitations? 10

  

                                                                      OR              

           (b)      Elaborate on the concept of Employee Empowerment and Participation     

                     and its significance in organisations.

        

                                                                          

10.    (a)        Write  notes on any two of the following :-       10

                      (I)  Job Analysis

                      (ii) Compensation and Incentives                                            

                      (iii) Grievance Handling Procedure

                      (iv) Importance of Safety and Security Management

                                                                     OR

         (b)   When  in 1991 India started liberalisation, many expected it to follow the path of export-oriented, low wage manufacture, charted by other Asian  countries. This is not what exactly happened and India leap-frogged to achieve huge success in high-tech areas ranging from computer software to R & D.  Indian companies had innovated skill training. In 2002, India claimed to be producing 3,50,000 engineers per year. Of these about 1,02,000 were “degreed”  the rest being “diplomas”.  This number has been almost doubling every 4 to 5 years. In 2007, India’s 5 largest  IT service companies added 1,20,000 engineering jobs apart from IBM ad Accenture’s 14,000. While making recruitments, Indian companies stopped looking at resumes.

                 Instead of hiring from elite engineering colleges, companies like Infosys and             TCS recruited from lesser known colleges, realising that recruits had to be trained from scratch. Many companies virtually became universities employing hundreds of trainers. The Infosys Global Education Centre at Mysore trains 13,500 people at  a time. TS provides additional 3 months of training for arts and science graduates.

                 Many recruits get 4 to 7 months of training before starting work, which would be  awfully costly in the West. Thus, low-cost training is transformed into an international advantage giving India a competitive edge in high-tech outsourcing.

                 

                 (I)  To what can one assign the secret of India’s high-tech success?

                 (ii) Career development and salaries of staff are linked to skills acquired from training. Give your view.